CO-FOUNDER & CEO OF AIRFORDABLE
Three years ago, Ghana’s own Ama Marfo transformed the travel business. As the CEO and co-founder of Airfordable—a travel tech company that allows travelers to pay for trips in installments—she has literally given customers access to a world they are often excluded from due to financial restrictions. The burgeoning world of Black travel, especially for African youth on and off the continent who wish to be reunited with their families, will be forever changed by this open door.
Here, she tells OkayAfrica why she started the company and the impact she’s already witnessing because of its existence.
I am the cofounder and CEO of Airfordable—a 3-year-old financial and travel tech company that allows travelers to book flights and pay for it in installments before they fly. I started the company, which was inspired by a personal frustration I experienced while in college. I couldn't afford the cost of the flight to travel back to Ghana to visit my family during the school breaks. I didn't have a ton of savings or an extensive line of credit, so I set out on journey to figure out how to make travel affordable knowing I had these two restrictions.
What brings me joy is the emails and phone calls I receive everyday from our customers whose lives have been changed by using Airfordable. We have customers who've never traveled outside of their zip code prior to using Airfordable. We have immigrants who haven't been able to travel back home for 20 years because they couldn't afford the flight cost upfront. These stories keep me motivated and validate that we're building something bigger than ourselves.
*This interview has been edited and condensed for clarity